MBV LOGO ANIMATION

Having worked for and started an Experiential Marketing Firm, I’ve seen first hand that it’s the greatest investment in marketing that has an immediate return. Whether it’s positive or negative, getting to see how people react to your brand and all that it encompasses with face to face interaction is vital.

With limited time to brand our company as we took on the INFINITI mobile marketing campaign, I wanted to ensure that our messaging was clear that we weren’t just another marketing firm. I came up with the tagline:

“Marketing Doesn’t Have To Be A Gamble”

and created a series of mono-chromatic slot machine symbols to be used in a short animation that ends with [ M | B | V ] to impress upon potential clients that our firm was a sure bet.

MBV SOCIAL MEDIA PROMO

To garnish more attention through our social media channels, I wrote the script, recorded the audio, and put together this promo with limited materials and money using adobe spark.

I wanted to give potential clients a teaser as to what our young company was capable of and ask more about experiential marketing. All though experiential marketing isn’t new, it goes by many names and is having a profound effect on consumer audiences each year